GLOBAL CLIENTS.
NEW HORIZONS.
GLEANING DETAILS.
Organised, strategised and created by us, but lead by the data, trends and people. Here’s how we’ve helped businesses make much, much better products.
SPORTS & ENTERTAINMENT
Disney
Asics
Sony Music
FMCG
Diageo
Nomad Foods
PepsiCo
Heineken
Gü
Propercorn
Nestlé
General Mills
Moy Park
Nespresso
TECH
Mozilla
Microsoft
Bloom & Wild
Motorway
AGENCIES
Bulletproof
Accenture Interactive
VCCP
Eatbigfish
JOHNNIE WALKER GOES BLONDE.
CLIENT: DIAGEO
BRAND: JOHNNIE WALKER
Global Innovation.
We helped the global innovation team at Diageo move at pace to understand how to launch a brand new piece of innovation for the Johnnie Walker brand. Working in 6 global markets, we helped them create a clear strategy for liquid, packaging and communications all in less than 6 weeks.
HELPING MOZILLA BECOME DAVID TO THE GOLIATHS.
CLIENT: MOZILLA
BRAND: FIREFOX
Global Segmentation.
Comms Testing.
Product Innovation.
We worked at pace to deliver a deep dive into their segmentation, which helped galvanise Mozilla to fight a different kind of fight - one which actively helps consumers feel better by tackling some of the worst, most unpleasant aspects of internet browsing.
BRINGING PLANT-BASED INTO THE MAINSTREAM.
CLIENT: NOMAD FOODS
BRAND: GREEN CUISINE
European Positioning Strategy.
Innovation.
Comms Testing.
Nomad foods approached The Mix in 2019 to help develop their first plant based proposition, and then help select a launch bundle that could work across four European markets including Germany, Italy, UK and France.
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